"The Power of Promotional Products"

Promotional Marketing The Power of Promotional Products Friday, April 21, 2006 Learn how to increase your bottom line by understanding the capability of this powerful marketing medium. Discover the key steps involved in creating a successful, targeted promotion and eliminate the waste associated with other forms of media. Get the best results for your time and money. What are Promotional Products and Why are they so Powerful? Four Factors of Successful Promotions Reaping the Rewards of Residual Marketing Defining Giveaway vs. Promotion Maximizing Trade Show Response Reinforcing Brand Values Tips on Choosing an Appropriate Product Which Products are Most Popular? Presented by: Tracy Easton