CAPS I: Marketing & Communications Strategies for Aging & Accessibility - 02/23/2011 Millions of Americans are living longer and more active lives. And with their changing lifestyles, older Americans are also looking to revitalize their home environments. Identifying these opportunities and developing the skills to interact with 50+ customers can help you grow your business dramatically. Learn best practices in communicating and interacting with this exciting and evolving population, and take advantage of one of the fastest growing market segments in remodeling and related industries. As a graduate of this course, you will be able to: • Explain the three segments within the Aging-in-Place market that present business opportunities for building professionals. • Implement a process for promoting new opportunities for products and services in the Aging-in-Place market. • Enhance your sales process with effective techniques for the Aging-in-Place market. Designations: CAPS, MCSP Related Audiences: Remodelers, Architects/Planners/Designers, Engineers, Marketing/Advertising/PR Professionals, Subcontractors/Specialty Trades, Builders/Contractors - Custom, Builders/Contractors - 50+ Housing, Builders/Contractors - Small Volume, Council Members Instructor: Bill Rauser CAPS I: Marketing & Communications St... Set a Reminder Enter your email address below to receive a reminder message. Email address Select the amount of Days before the event -- Select Days Before Event -- 1 Day 2 Days 3 Days 1 Week Captcha Validation Please complete the Captcha Submit Date and Time Wednesday Feb 23, 2011 6:00 PM - 12:00 PM EST Location Builders league of South Jersey114 Haddontowne CtCherry Hill, NJ 08034 Set a Reminder Enter your email address below to receive a reminder message. Email address Select the amount of Days before the event -- Select Days Before Event -- 1 Day 2 Days 3 Days 1 Week Captcha Validation Please complete the Captcha Submit Share × Print Email Add to Calendar Facebook Twitter LinkedIn Tell a Friend × Select Calendar Type × Google Yahoo iCal (Outlook, Apple, or other)
